In 2007, CDVTF co-founder Victoria Throm came up with the campaign called Purple Light Nights in accordance with the National Domestic Violence Awareness Month, which is held in October every year. The Purple Light Nights campaign encourages homeowners, businesses, government agencies, and other organizations to change light bulbs to purple to increase awareness for domestic violence, per Go Purple USA.
Throughout the years, more than 30 states, as well as a few provinces in Canada, have joined the Purple Night Lights movement in an effort to increase awareness of domestic violence. Every October, purple lights line businesses and homes, and some choose to wear purple clothing as a show of support. In addition, press conferences and community gatherings are also conducted to spread information on domestic violence and how to help victims. There are also events that are held to honor those who have died from domestic abuse.
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